SLEEPNOTIZE
PRODUCT LAUNCH
Project Goal - Capture a cohesive suite of imagery for the launch of a new sleep tape product. This client needed a mix of on-white, stylized, environmental, and on-figure photography, all with incorporated elements of infographic design, centered around one creative idea.
Sleepnotize wanted us to take the reigns with creative strategy for this campaign, so we pitched a handful of concepts, and delivered the following comprehensive asset package for ecomm, social media, web, and advertising.